Examination Of Customer Interest In The Use Of The Mandiri Syariah Mobile Application At PT. Bank Syariah Mandiri Bekasi Branch Office

Authors

  • Akira Bintang Fitra University of Raharja
  • Arief Suharko Bakrie University
  • Sugina University of Raharja
  • Fauzan Manafil Albar University of Raharja
  • Dwi Apriliasari University of Raharja

DOI:

https://doi.org/10.34306/itsdi.v3i2.517

Keywords:

Unified Theory of Acceptance and Use of Technology (UTAUT) II, Mandiri Syariah Mobile, PT Bank Syariah Mandiri Bekasi Branch

Abstract

We inspect client premium in the utilization of the Mandiri Syariah Mobile application as a type of improvement in the computerized world at one of the Islamic banks in Indonesia. The reason for this review was to decide the impact of control (age, sex, and experience) on the connection between free factors (execution assumptions, exertion, impact of social beliefs, assistance conditions, decadent inspiration, value esteems ??, and propensities) on the reliant variable (conduct expectations and conduct). utilization conduct) which alludes to the Unified Theory Acceptance and Use of Technology (UTAUT) II model. The technique is a quantitative methodology with an informative examination plan that intends to clarify the factors to be considered and the impact between one variable and another. Social conditions, assistance conditions, indulgent inspiration, value esteems ??, propensities with conduct expectation factors. Given the consequences of the examination, execution assumptions have the most significant relationship, precisely 43.2% on social goals. Subsequently, this review proposes that before expanding the connection between social aims to utilize conduct, PT Bank Syariah Mandiri needs to reinforce the impact of the seven factors on social goals.

Downloads

Download data is not yet available.

References

Ranta, V., Aarikka-Stenroos, L., & Väisänen, J. M. (2021). Digital technologies catalyzing business model innovation for circular economy—Multiple case study. Resources, Conservation and Recycling, 164, 105155.

Bressanelli, G., Adrodegari, F., Perona, M., & Saccani, N. (2018). Exploring how usage-focused business models enable circular economy through digital technologies. Sustainability, 10(3), 639.

Bressanelli, G., Adrodegari, F., Perona, M., & Saccani, N. (2018). Exploring how usage-focused business models enable circular economy through digital technologies. Sustainability, 10(3), 639.

Maloney, W. F., & Taskin, T. (2020). Determinants of social distancing and economic activity during COVID-19: A global view. World Bank Policy Research Working Paper, (9242).

Purbasari, A., Maryono, G. P., Mulyanto, F., & Gusdya, W. (2021). Utilization of Google My Business as a Tourism Promotion Media Using Local Search Engine Optimization. IAIC Transactions on Sustainable Digital Innovation (ITSDI), 2(2), 169-178.

Adiyanto, N. (2021). Customer Relationship Management (CRM) Based On Web To Improve The Performance Of The Company. IAIC Transactions on Sustainable Digital Innovation (ITSDI) The 1st Edition Vol. 1 No. 1 October 2019, 32.

Toimah, T. F., Maulana, Y. I., & Fajar, I. (2021). Gamification Model Framework and its Use in E-Learning in Higher Education. IAIC Transactions on Sustainable Digital Innovation (ITSDI), 3(1), 28-35.

Nikolopoulou, K., Gialamas, V., & Lavidas, K. (2020). Acceptance of mobile phone by University students for their studies: An investigation applying UTAUT2 model. Education and Information Technologies, 25(5), 4139-4155.

Ramírez-Correa, P., Rondán-Cataluña, F. J., Arenas-Gaitán, J., & Martín-Velicia, F. (2019). Analysing the acceptation of online games in mobile devices: An application of UTAUT2. Journal of Retailing and Consumer Services, 50, 85-93.

Tamilmani, K., Rana, N. P., & Dwivedi, Y. K. (2021). Consumer acceptance and use of information technology: A meta-analytic evaluation of UTAUT2. Information Systems Frontiers, 23(4), 987-1005.

Karanasios, S. (2018). Toward a unified view of technology and activity: The contribution of activity theory to information systems research. Information Technology & People.

Rahi, S., Ghani, M., Alnaser, F., & Ngah, A. (2018). Investigating the role of unified theory of acceptance and use of technology (UTAUT) in internet banking adoption context. Management Science Letters, 8(3), 173-186.

Putri, D. A. (2018, May). Analyzing factors influencing continuance intention of e-payment adoption using modified UTAUT 2 model. In 2018 6th International Conference on Information and Communication Technology (ICoICT) (pp. 167-173). IEEE.

Gupta, A., Dogra, N., & George, B. (2018). What determines tourist adoption of smartphone apps? An analysis based on the UTAUT-2 framework. Journal of Hospitality and Tourism Technology.

Fajar, A. N., Johanes, F. S., Girsang, A. S., & Wang, G. (2018, September). Evaluation of the used of visual electronic banking system application using UTAUT 2 in Bank Central Asia corporation. In IOP Conference Series: Materials Science and Engineering (Vol. 420, No. 1, p. 012096). IOP Publishing.

Dwivedi, Y. K., Rana, N. P., Tamilmani, K., & Raman, R. (2020). A meta-analysis based modified unified theory of acceptance and use of technology (meta-UTAUT): a review of emerging literature. Current opinion in psychology, 36, 13-18.

Anggraeni, R., Hapsari, R., & Muslim, N. A. (2021). Examining Factors Influencing Consumers Intention and Usage of Digital Banking: Evidence from Indonesian Digital Banking Customers. APMBA (Asia Pacific Management and Business Application), 9(3), 193-210.

Gharaibeh, M. K., Arshad, M. R. M., & Gharaibh, N. K. (2018). Using the UTAUT2 Model to Determine Factors Affecting Adoption of Mobile Banking Services: A Qualitative Approach. International Journal of Interactive Mobile Technologies, 12(4).

Eneizan, B., Mohammed, A. G., Alnoor, A., Alabboodi, A. S., & Enaizan, O. (2019). Customer acceptance of mobile marketing in Jordan: An extended UTAUT2 model with trust and risk factors. International Journal of Engineering Business Management, 11, 1847979019889484.

Atikah, I. (2020). Consumer Protection And Fintech Companies In Indonesia: Innovations And Challenges Of The Financial Services Authority. Jurnal Hukum dan Peradilan, 9(1), 132-153.

Lutfiani, N., Aini, Q., Rahardja, U., Wijayanti, L., Nabila, E. A., & Ali, M. I. (2021). Transformation of blockchain and opportunities for education 4.0. International Journal of Education and Learning, 3(3), 222-231.

Downloads

Published

2022-01-10

How to Cite

Fitra, A. B., Suharko, A., Sugina, Manafil Albar, F., & Apriliasari, D. (2022). Examination Of Customer Interest In The Use Of The Mandiri Syariah Mobile Application At PT. Bank Syariah Mandiri Bekasi Branch Office. IAIC Transactions on Sustainable Digital Innovation (ITSDI), 3(2), 110–125. https://doi.org/10.34306/itsdi.v3i2.517

Issue

Section

Articles